The market for water and waste water shows a clear growth trend and there are many reasons for this. Two major factors are the growing world population and advancing urbanisation, which are both placing higher demands on the supply of fresh water and waste water treatment. Projects for the construction and modernisation of water engineering plants are therefore being planned in many countries around the world. KSB is increasing its involvement in such infrastructure projects through a host of specific regional measures. In addition to a series of sales initiatives and structural changes, we are also tailoring individual product ranges to the needs of the market, improving our logistics and investigating new business models. A key focus region for KSB is the Middle East / Africa.
is the predicted world population for the year 2040. With the scarcity of water posing a very real threat, it is vital that we find better ways to harness existing resources, for example by recycling waste water and harvesting rainwater more extensively.400%
is the percentage by which global water consumption in industry is expected to increase between the year 2000 and 2050 – more than in any other area. A sharply rising level of demand can be seen in developing and emerging countries.
is the magnitude by which global water demand is predicted to increase by 2050 – especially in industry and households.
of all waste water worldwide is still discharged into rivers, lakes and the sea without being treated.
of water are likely to be needed worldwide in 2025 for agricultural production – the sector with the greatest global consumption. By the year 2050 agriculture will need to produce 60 % more food, in developing countries as much as 100 %.